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BMW’s Vision Neue Klasse: Another Groan-worthy Attempt at Sustainability

You won’t believe what BMW is up to now

Oh look, BMW has finally shown us their so-called Vision Neue Klasse in Munich. Guess what? It turns out to be just another parade of how to polish a turd, offering a supposedly tantalizing glimpse of “sustainable” cars. Golly gee, haven’t we heard that before?

Oh Please, “Implications” of the “Technology”

So what do we have here, exact-freakin’-ly? More promises, more “visions” of a better future filled with BMW’s eco-friendly, emission-reducing show ponies. Wowie Zowie! Their so-called advancements might imply the potential reduction of their carbon footprint, or more laughably, influence the industry’s move towards sustainability. But, if anything, it’s all just a show to keep the chunky wallets pouring in.

My Hot, Unbothered Take

Closing off, here’s the bitter pill: BMW’s ‘Vision Neue Klasse’ is just another over-hyped, under-delivering smoke show. They roll out fun new shapes and slap the “sustainable” tag onto it, conveniently forgetting their copious carbon crimes. Sure, might influence the big-shots at other car companies to ‘go green’ or whatever, but until I see a car that runs on arrogance, I’m not impressed. The only thing sustainable here is their knack for outlandishly hollow promises.

Original article:https://venturebeat.com/ai/bmw-shows-off-vision-neue-klasse-cars-that-show-off-electric-digital-and-circular-design/

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